Thursday, June 23, 2011
Tata Nano: Really worth it?
With Tata & Sons Co. Ltd. becoming a global brand with the acquisition of ‘Jaguar’, the expectations of the company to perform has increased tremendously. Ratan Tata had promised the Indian masses of a one lakh which would perform just like any other car a few years back. But after the release of the ‘Tata Nano’, Ratan Tata did perform his promise but the quality of the car is under question. There have been reports of the care catching fire in public as well as its quality being below-standard. This forces us to ask the question: “Is the concept of alow budget really that applicable?” The production of the Nano has certainly shot down any such dream. Low-budget cars of the future are expected to fulfill such expectations, no matter what.